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Quarterly Newsletter March 2021

Happy Spring from the entire Sasma team. In a year filled with challenges, we are grateful for your continued support in 2021

At the start of 2020, the effects of Covid-19 turned the world and the global alcohol market upside down. Fortunately, these trends started to stabilize towards the end of last year. A stabilization that has continued well into 2021. As we work through challenges in today’s world, please always remember that we will continue to provide you with our best service, our best quality products with the best prices that we can offer.


In the coming months, we will continue to work on sourcing within the hard seltzer and Ready-to-Drink category in addition to other niche and novelty products. 


As previously communicated we moved into our new office on December 7th. Due to Covid, the team rotates on a bi-weekly schedule. Everyone has been enjoying working in the new space and we look forward to welcoming you in the future when it's safe again.


Lastly, we are excited to share that we are also working on a new Sasma website that we hope to launch in the coming months. 


President | Netherlands


We are pleased to share that Sasma is sponsoring the mission of The Ocean Cleanup. 

The Ocean Cleanup is a non profit, Dutch company founded in 2013 by Dutch inventor, Boyan Slat. He was 18 years old at the time that he founded his company. The organization has received many awards, and Boyan himself was the youngest person to ever receive the United Nation’s highest environmental accolade. Their goal is to clean 90% of all oceans and rivers of plastic by 2040. Their research shows that 1,000 rivers worldwide account for all plastic pollution in our oceans. 

Why The Ocean Cleanup? We wanted to sponsor an organization that felt relevant to Sasma. Being that it is a Dutch organization and making a global impact on improving worldwide ecosystems, health and economies, we felt that the Ocean Cleanup aligned with Sasma’s initiatives. 








Earlier this month, I had the pleasure of speaking with the Sasma Logistics team.


Meet Pim Schouten our Logisitcs Manager, and Amir Tawfik, Nicolai Koelhof, Alexandru Onica, Nguyet Nguyet and Charitha Heeren Sasma’s Logistics Operators. This group of professionals are a talented, passionate, friendly and enthusiastic team. Combined they have several years of experience from the world of logistics with years of outside experience and within the Sasma organization.


The team likes to get things done and says that “no” is not an answer. Working towards one common goal and “What the customer wants – we make it work” is their mantra.







At the end of last year, on December 7th Sasma proudly opened the doors to its new headquarters in Zoetermeer, The Netherlands. Strategically located near the port of Rotterdam, the new building is highly insulated, powered by solar panels, and climate-controlled using well water in order to maximize efficiency.


In addition, the office has a highly sophisticated ventilation system that will sensor CO2 emissions and supply fresh air. We are excited to share photos with you. As quality becomes more relevant in our industry, the headquarters feature a state-of-the-art laboratory and tasting room.


Our traders work on our trading floor which features television screens that hang from the ceiling, allowing them to XXX The space includes beautifully designed meeting rooms, an open kitchen area, and several outdoor spaces.


We look forward to welcoming you in our new office in the near future.


Willem Dreeslaan 301

2729 NE Zoetermeer

The Netherlands




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Sasma BV

Willem Dreeslaan 301
2729 NE, Zoetermeer
The Netherlands
+31 79 363 3064

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