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White rum

White rum is a translucent spirit made from sugar products such as molasses and sugarcane, it is typically unaged. White rum can also be referred to as light rum. This rum variety is the basis for a variety of drinks; there are endless possibilities for consumers to enjoy it. Are you looking to start your own rum brand? We offer white rums in bulk that are ready to be bottled. 

What is white rum?

The best white rum is a (sometimes) still somewhat underexposed rum variety. Despite the fact that the rum is mainly mixed with soft drinks or other (strong) liquors, the character of the rum itself can often be distinguished. 

One misconception regarding this drink is its colour. It happens that good white rum matures in stainless steel barrels after distillation and therefore lacks a distinct character. But more often than not, the rums undergo ageing in oak barrels, with the contents being filtered before being bottled. The filtering removes most of the colour. So even though a rum is white, it may still have undergone barrel ageing. This translates to the final taste.
Its accessible character makes white rum the ideal drink for mixing or for use in a cocktail. However, there are also expressions that are best enjoyed on their own. 

Production takes place in well-known rum countries, each country has its own production style, making it interesting to discover the differences. Typical of many white rums is the relatively fresh taste that goes well with a wide variety of beverages.

Why choose Sasma as your white rum supplier?

Are you searching for a supplier of white rum? Why not choose Sasma as your preferred supplier? We are one of the world’s largest independently owned suppliers of bulk premium alcohol and rum is also one of the types of alcohol we can supply.

At Sasma, we have an assortment of rum that we distribute in bulk for wholesale purposes. Whether you are looking to make your own rum or buy rum that’s ready to be bottled, we hope to fulfill your request. Our rums are available at a minimum of 1,000 litres. ABV is between 40% – 80%. We also typically supply at original distillation strength of approx. 95.8% ABV. Sasma can supply a white rum at around 70% which is sweeter and ready to be bottled.
We offer a variety of packaging and transportation options when it comes to ordering white rum and it all depends on the order quantity and the end destination. We can supply our rums in 1,000 litre IBC’s and 25,000 litre ISO tanks. Our highly specialized Sales and Logistics teams are here to advise you.

We work according to the regulations of the ISO 9001 Quality management system. We are an ISO 22000:2018 certified company. Sasma’s in-house laboratory and quality department ensures the quality of its products like white rum and meets all requirements and certifications. We are able to supply the highest quality rum and do so consistently.

If you have questions about white rum or are looking to buy, you can easily make an inquiry on our website or send us an email at [email protected] or give us a call at  +31 79 204 0814. We are gladly here to help!

Certificates ISO 9001, ISO 22000, Lloyd's Register


Sasma's dedication to efficiency and effectiveness

working with Sasma since 2015

European Distillery

Sasma's dedication to efficiency and effectiveness

Client in Asia

working with sasma since 2014

Sasma's sales agent speaks our language!

Liquor company in South America

working with sasma since 2016

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How can we help?

General Sales Inquiries: 
[email protected]

Office Phone: 
+31 79 204 0824

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